The purpose of this Blog is to to dissect  the good, the bad, and the ugly in commercial advertising learning from the process. I’ll be showcasing ads as I find them, and will give very basic opinions about what makes them effective, what makes them suck and everything in between. They’ll be rated with three different symbols, good ad; fair ad; bad ad.

I’m looking for others in the ad/copywriting community to share their thoughts and ideas about not only the ads and commercials in this blog, but also about this business in general. Don’t be shy. 

Click on ‘ads’ on the left to begin your journey into The Mind of the Middle-Aged Copywriter.

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