This is a wonderful Pepsi ad, but I drink Coke and this commercial would not have swayed me in the least. It’s highly creative none the less. Fun to watch and it does get it’s point across, but then it threw me at the very end with the generic Joy of Cola slogan. What’s with that? Why not the Joy of Pepsi? Completely blew it for me.
So I give it a ↔ for effectiveness, but a ↑for creativity.
What do you think?